Project Stage
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Team size
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We’re creating a solution where businesses can launch their own NFT collections, and their customers can setup a wallet to mint an NFT simply by confirming a link in their email.
Taking advantage of Stellar’s low transaction fees, businesses can incentivise their customers with NFTs to unlock exclusive products, discounts or special access through our plugins (Shopify, Discord etc), creating a new way of marketing and engaging with customers, and nurturing them towards a future metaverse strategy.
The current problem with NFTs is that they're too complicated. Setting up a wallet, getting funds in, minting the NFT and then importing the NFT into the wallet is far too difficult for the average user.
Offering a FREE NFT option provides a low barrier to entry, so businesses can implement an NFT strategy without their customers having to buy cryptocurrencies, eliminating the fear of being scammed.
Using cutting edge cryptographic technology, we will offer the highest level of security without compromising user experience.
Our partnerships with B2C brands will allow us to leverage the trust already built with their existing customer base, bringing new users to the Stellar network.
Our 10 year goal is to create an application where users can make payments with any currency as well as buy, trade and store all digital assets in one place. One of the biggest factors to launching a successful payment application is building a substantial network of customers and brand partners. Helping businesses onboard their existing customers into an NFT/Metaverse strategy is the most efficient way to grow our network, providing an established customer base when we launch future products.
We will research the pros and cons of different pricing models while refining our MVP. The 3 pricing models our competitors use are:
We will use one (or a combination) of the above pricing models.
Keeping our project running
We have secured a $50k investment from a private investor on the basis that we secure a $50k grant from Stellar. Our white-label solution with brand partners is the quickest way to generate revenue. This is why we’ve invested time this past year gaining contacts and building relationships with business owners.
Income
Outgoings
Salaries:
Branding: $10,000
Marketing: $10,000
Events & Workshops: $5,000
Company Registration & Legal Fees: $10,000
Servers / Hosting / Online Subscriptions: $5,000
Accounting: $1000
TOTAL: $96,000
Target Industry:
We are targeting B2C brands who want to transition their existing fans into the Metaverse, and find new, innovative ways to market and engage with their customers. Brands like Dolce & Gabbana, Lacoste, Prada and Adidas have already launched NFT collections and are paving the way for other brands to follow.
In this year’s Metaverse Fashion Week (March 2022), 70 of the world’s top fashion brands participated, confirming the growing trend towards Metaverse wearables. NFTs is the technology connecting all brands to the Metaverse.
Metaverse sales in North America are forecast to hit $1.5 Trillion in 2029 alone, a 4500% increase on 2020. To reach this goal there not only needs to be a simpler way to onboard new customers, they need to be incentivised in a way they understand. Using familiar marketing tools like discounts and exclusive products is the perfect stepping stone for brands to nurture their customers on a journey into the Metaverse.
Source: https://www.fortunebusinessinsights.com/metaverse-market-106574
Strengths:
Weaknesses:
Opportunities:
Threats:
Our main competitors are Venly and ShopThru.
Venly’s problems are:
Users need to purchase NFTs using either Crypto or Credit Card (minimum deposit of $40 USD). This will discourage a lot of new-comers because of their fear of being scammed. We solve this problem by offering a FREE NFT option (businesses absorb the transaction fee) so customers can seamlessly enter the NFT space.
ShopThru’s problems are:
In the past year Valentin has attended many conferences, allowing him to meet key industry contacts and form potential business partnerships. Through long-time friends he has direct links with the Uruguay financial sector, and access to many key contacts to bring FusionPay to Uruguay and South America.
We will utilise our business contacts to find 1 suitable SMB to trial our MVP in the first 6 months. We will onboard this business free-of-charge in order to gain the customer feedback needed to refine our MVP and get ready for market. Once ready, we will implement an email outreach and LinkedIn strategy to onboard brands from Uruguay and South America.
The Free Trade Zone Regime was created to attract offshore companies to do business in Uruguay, with tax advantages and customs benefits. We will utilize Free Trade Zones to entice companies to build their NFT/Metaverse strategy within South America, while at the same time enjoying easy administrative processes and attractive fiscal benefits.
Free Trade Zones puts Uruguay on the world stage of future technologies. New, expansive trade laws positions Uruguay as the South American hub for blockchain and Metaverse companies worldwide. Article about Free Trade Zones: https://www.bizlatinhub.com/benefits-free-trade-zones-uruguay/
Valentin Raab - Valentin#1470
Visionary
Valentin lives in Uruguay and has a background in Cybersecurity. His ability to network and create connections worldwide is the key to bringing FusionPay to the world.
Twitter: https://twitter.com/cryptosince2010
Charlie Brown - Charlie B#0001
Marketing
Charlie lives in New Zealand and has 20 years experience in branding and marketing. Working with mainly SMBs, he’s also worked in the music and entertainment industry.
LinkedIn: https://www.linkedin.com/in/charliebrownz
Christian Seebach - adio#0001
UI & UX Designer
Christian lives in Germany and has been a passionate UI/UX designer for over 10 years. He’s worked with Marvin and Valentin on other web applications in the past.
Marvin Wichmann marvin-w#9490
Full Stack Developer
Marvin lives in Germany where he’s spent 9 years as a software engineer building, maintaining and deploying large scale applications to both on-prem and cloud solutions. Certified AWS Developer; Certified Scrum Master; Certified Kubernetes Application Developer.
LinkedIn: https://www.linkedin.com/in/marvin-wichmann-b41457228/
The USD valuation of the budget request in XLM will be calculated using the CF Stellar Lumens-Dollar Settlement Price on December 5, 2022 as administered, maintained, and reported by the cryptocurrency index provider CF Benchmarks Ltd. (using the ticker “XLMUSD_RR”) (available at https://www.cfbenchmarks.com/indices/XLMUSD_RR). Learn more in the SCF Handbook.
*The USD valuation of the award in XLM is calculated using the CF Stellar Lumens-Dollar Settlement Price on July 5th as administered, maintained, and reported by the cryptocurrency index provider CF Benchmarks Ltd. (using the ticker “XLMUSD_RR”) (available at https://www.cfbenchmarks.com/indices/XLMUSD_RR)
**The USD valuation of the award in XLM is calculated using the CF Stellar Lumens-Dollar Settlement Price on December 16, 2021 as administered, maintained, and reported by the cryptocurrency index provider CF Benchmarks Ltd. (using the ticker “XLMUSD_RR”) (available at https://www.cfbenchmarks.com/indices/XLMUSD_RR)
*The USD valuation of the award in XLM is calculated using the CF Stellar Lumens-Dollar Settlement Price on September 27, 2021 as administered, maintained, and reported by the cryptocurrency index provider CF Benchmarks Ltd. (using the ticker “XLMUSD_RR”) (available at https://www.cfbenchmarks.com/indices/XLMUSD_RR)
* The USD valuation of the award in XLM is calculated using the CF Stellar Lumens-Dollar Settlement Price on the date of transfer as administered, maintained, and reported by the cryptocurrency index provider CF Benchmarks Ltd. (using the ticker “XLMUSD_RR”) (available at https://www.cfbenchmarks.com/indices/XLMUSD_RR)
*This budget request has not been fully awarded to the project. The USD valuation of the budget request in XLM will be calculated using the CF Stellar Lumens-Dollar Settlement Price on day of payment as administered, maintained, and reported by the cryptocurrency index provider CF Benchmarks Ltd. (using the ticker “XLMUSD_RR”) (available at https://www.cfbenchmarks.com/indices/XLMUSD_RR). Learn more in the SCF Handbook.