Round 9
Winner
Mojo
by

Create FREE invoices in 3 easy steps to request and make payments with crypto.

Budget request:  
*
WebsiteCode

Project Stage

Development

Category

No items found.

Based in

Team: Argentina, Austria and Bolivia

Team size

Active since

October 2021
Products & Services

Product:  Platform for generation of invoices for freelancers.

Platform for freelancers to generate invoices in the currency of their choice and which they can easily send to their employers for them to perform the payments. This includes access to their own dashboard and customer support.  


We offer 2 tiers, one free and one paid.


  • The Free Tier allows freelancers to easily generate 10 invoices per month and includes customer support.
  • The Paid Tier includes the features of the Free Tier, and offers the possibility for freelancers to generate APY returns for their cryptocurrencies. It will also facilitate the conversion from crypto to fiat and reports for their transactions.


How Mojo uses Stellar

  • The Stellar Network is our main technology provider which allow us to offer financial services in a fast and cost-efficient manner.
  • Working together with Stellar anchors, allow us to offer on and off-ramps for fiat currency from all over the world.
  • Besides of implementing the Anchor services into our platform, we plan to integrate Stellar Ecosystem Proposals such as SEP 0031, which allow us to offer standardized and secured ways to interact with the Stellar Protocol
No items found.
Previous Project(s)
No items found.
Progress so far

We were able to successfully test our initial prototype by winning the 1st place of the Start-up Weekend organized by Techstars and sponsored by Visa and Stellar. Currently, we do not have paying users, and in the medium and long term we are considering raising funds.

Goals

In Q1 2022, we will work on the launch of our live website and further development of our product, which includes improvements to the user interface, dashboard, transactions overview and other reporting tools for data analysis and tax purposes. During Q2 2022, we will focus our efforts on growing our customer base with clear marketing strategies and KPIs that will help us achieve critical mass of paying customers. We plan to start our initial marketing strategy focusing on individual freelancers, offering the most competitive APY rates for holding their crypto with us and our partners.

To get there, we  will use our requested budget of  
*
  to:

Goal 1 (Q1) — Development of our website and capture of first customers.

  • Starting of paper work for the legal establishment of our company.
  • Improvements to the web-based platform for invoice generation.

Goal 2 (Q1) — Implementation of agile strategies for the further development of our product.

  • Development of the user interface, dashboard, transactions overview, reporting tools for data analysis and tax purposes.

Goal 3 (Q2) — Execution of marketing strategies for critical mass of customers.

  • By positioning our brand on social media and search engines.
  • Partnering with provider of competitive APY return rates.
Overview

PROBLEM & SOLUTION

Problem

Nowadays, freelancers have the following issues when it comes to receiving payments for their work:


  • Lack of alternatives for fiat payments
  • High fees
  • Delays in crediting days
  • Lack of transparency in transactions
  • Freelancers have to manually create their invoices


Solution

For Freelancers - A platform for freelancers to create beautiful invoices for requesting crypto payments in a simple, fast and cost-efficient way. This will translate in lower fees, faster crediting, and automation in the creation of invoices.


How do you use Stellar in your solution?

The Stellar Network will serve as the main protocol through which payments will be made to freelancers. Stellar works as the perfect payment rail that allows moving value cross-border without having to worry about high latency and costs, which are common in other protocols.

TARGET MARKET

In the first stage will be freelancers:

  • 75% of freelancers say that they wouldn't trade their freelancing job for other types of work.
  • The most common type of freelance work is in skilled services, with 45% of freelancers providing programming, marketing, and other consulting services
  • 48% of the U.S. workforce will be freelancers by the end of 2020
  • 33% of Fortune 500 companies turn to freelance sites to outsource their work
  • 90% of Americans are open to the idea of freelance work
  • Source: https://ddiy.co/freelance-statistics/
  • 50% of Gen Z workers freelance
  • 65% of freelancers make more money than at their previous job.
  • Fiverr is home to 830,000 freelancers. Fiverr’s revenue grew by 100% in 2021.
  • Freelance platforms are expected to reach a CAGR of 15.3% during 2021–2026.
  • Source: https://spendmenot.com/blog/freelance-statistics/

REVENUE MODEL

We have created 2 tiers of service, freelancers will pay a fixed amount per month:

  • Tier 1 (FREE): 5 invoices/month, Mail support.
  • Tier 2 (PAID): Unlimited invoices, Unlimited cryptocurrencies available, +X% APY on some performance protocol, Crypto to Fiat conversion, Reporting, Invoice customization, Recurring invoices, VISA Card


PRICING STRATEGY

We will use the Freemium pricing model. We believe that this is the best option since we can attract freelancers with little money. Our competitors are companies and not freelancers. We believe that companies are a high barrier to entry, especially for crypto services like ours.


SALES FORECAST

Below you will find a link to our current Sales Forecast:

Link to file: Sales Forecast

FINANCIAL PLAN

Below you will find a link to our current Financial Plan:

Link to file: FINANCIAL PLAN

INDUSTRY AND MARKET RESEARCH

Freelance industry:

  • 58 million and counting, freelancing is poised to become the U.S. majority workforce by 2027
  • Google’s workforce has more freelancers than permanent employees
  • Freelancers are proving to be game-changers for SMBs
  • Almost half of all businesses employ freelancers
  • Work done by freelancers to more than double over the next 10 years

Source: https://flexiple.com/freelance/freelance-statistics-and-trends-2020/


Crypto industry:

  • The value of the global cryptocurrency market in 2019 was approximately $792.53 million. It is expected to grow at a CAGR of 30%, reaching about $5,190.62 million by 2026. (Facts & Factors, 2021)
  • Meanwhile, a more conservative estimate placed the global cryptocurrency market size at $754 million in 2019. It is forecast to grow to $1,758 million by 2027, at a CAGR of 11.2%. (Fortune Business Insights, 2020)
  • In general, the value of global cryptocurrency markets increased by almost 900% in the period March 2020 to February 2021. (Knoema, 2021)
  • However, the following year, this increased by about 78%. The recorded total volume of transactions in 2020 was almost $91.8 billion. (Crystal, 2021)
  • Meanwhile, the blockchain technology market, which is a system closely linked to the proliferation of cryptocurrencies, is expected to reach $39.7 billion by 2025. (Markets and Markets, 2020)
  • Furthermore, 60% of the total blockchain technology’s value is concentrated in the financial sector. (Markets and Markets, 2020)

Source: https://financesonline.com/cryptocurrency-statistics/

THREATS AND OPPORTUNITIES

Explain how things like changes in government regulations, technology, the economy, and in your industry could affect your project or business. You can use a SWOT Analysis to identify your projects’s weaknesses and potential threats, as well as its strengths and the potential opportunities you plan to exploit.

Strengths:

  • No borders for payments
  • Lower transaction fees
  • Automation of the process for freelancers
  • Ease of transactional operations (VISA card purchases)
  • Decentralized

Weaknesses:

  • Startup
  • Crypto industry is not well known by companies and individuals in general.
  • Specific knowledge is needed to use crypto.

Opportunities:

  • Crypto industry in constant growth
  • New industry
  • Freelancer industry is growing more and more
  • No intermediation with traditional banks

Threats:

  • Lack of adoption of cryptocurrencies.
  • Lack of financing
  • Early market entry
  • Government legislation unfriendly to crypto
  • High taxes on crypto holders
  • Competitors in the traditional invoicing industry can enter the crypto market.


COMPETITION

Competitors: We have competitors from both the traditional and crypto world:


Traditional invoicing (non crypto)

  • Payoneer
  • Paypal
  • Skrill
  • Venmo

With respect to the competitors in the traditional world, which operate with fiat currencies, we have the following advantages:

  • Lower fee
  • Speed of transactions
  • We do not retain the user's money


Crypto invoicing world

  • Request
  • Payment X


We differ from our competitors in the crypto world in the following ways:

  • We will use the Stellar network, which is faster and cheaper.
  • We will provide APY options to our paying users.
  • We will provide VISA cards, so they can spend their money.


MARKETING AND  SALES

In the first stage, we will attack the social networks Twitter and Discord, trying to generate a very large community of users. These are the networks where most crypto users and freelancers move and discuss. Our idea is to invite all of them to use our free subscription and then encourage them to climb in the different Tiers. We will go directly to the communities of the big protocols to attract their workers to try our service.

No items found.

Team

Name: Diego Scaiano

Position: Project manager

Bio: Entrepreneur- Project manager

LinkedIn: https://www.linkedin.com/in/diego-scaiano-young-a0917b69/


Name: Olvis E. Gil Ríos

Position: Developer

Bio: Entrepreneur, Developer and Economist

LinkedIn: https://www.linkedin.com/in/olvisg/


Name: Edson Segales Loza

Position: Supplier manager

Bio: Telecommunications specialist

LinkedIn: https://www.linkedin.com/in/esegales/