
With the SCF Build award, we aim to develop a stablecoin-powered Point-of-Sale (POS) system that enables merchants serving African diasporans to on-ramp any African currency as stablecoins and seamlessly off-ramp in their preferred fiat currency (USD, EUR, or TRY). Merchants can withdraw funds directly to their bank accounts or in cash from any MoneyGram location.
This submission will expand GreepPay’s ecosystem by leveraging Stellar’s blockchain and its anchor network to provide fast, low-cost, and borderless payments, improving financial accessibility for African consumers and global merchants.
GreepPay enables African consumers to pay international merchants in their local currencies, while merchants receive funds in stablecoins (USDC) or directly in their preferred fiat currency.
Yellow Card facilitates on-ramping of African currencies into Stellar’s network.
MyKobo and Circle provide USD and EUR off-ramping services, ensuring merchants receive fiat settlements directly into their bank accounts.
Stellar’s blockchain enables instant, low-cost, and transparent transactions, eliminating currency conversion barriers for African businesses and consumers.
2. User and Merchant Accounts on Stellar
GreepPay utilizes Stellar’s blockchain for secure, transparent, and scalable transactions. Each user and merchant will have a blockchain-powered account, enabling direct payments with low fees and high reliability, compared to traditional financial rails.
GreepPay integrates third-party KYC/AML services while leveraging Stellar’s transparent ledger to ensure regulatory compliance. This allows for secure, frictionless onboarding of merchants and users, reducing fraud risks while maintaining trust.
Maybe in the future, but not in this submission
$70.0K
Within 12 months of Mainnet Deployment, Greep Pay aims to achieve the following milestones:
Process $10 million+ in transaction volume across African diaspora merchants, SMBs, and freelancers, leveraging Stellar’s low-cost cross-border payment rails.
Onboard 5,000+ active merchants in key regions (Cyprus, London, U.S., Brazil), ensuring broad adoption and liquidity for cross-border payments.
Enable seamless on/off-ramping for African currencies, USD, and EUR via Yellow Card, MyKobo, and Circle, allowing merchants to withdraw funds in fiat directly to their bank accounts or as cash via MoneyGram.
Achieve a 70% retention rate with repeat transactions from merchants and freelancers who process international payments.
Facilitate 50,000+ seamless payments using Greep Pay’s Stellar-powered QR code system for in-store and online merchants.
Establish Greep Pay as a preferred PoS solution for merchants serving the African diaspora, integrating with platforms like Greep Market to drive adoption.
Greep Pay will drive significant transaction volume and real-world adoption of Stellar for cross-border payments, increasing ledger activity and showcasing its scalability for SMB transactions. By integrating real businesses and freelancers into Stellar’s ecosystem, we will introduce thousands of new users to Stellar-powered payments, expanding its utility beyond crypto-native audiences.
Our partnerships with Yellow Card, MyKobo, and Circle ensure seamless on/off-ramping for African currencies, USD, and EUR, reinforcing Stellar’s anchor network as a viable payment infrastructure.
Additionally, by leveraging Greep Market’s built-in merchant network and targeted onboarding strategies, Greep Pay will create a sustainable pipeline of businesses actively using Stellar for daily transactions.
This initiative will position Stellar as a preferred blockchain for borderless commerce while demonstrating its ability to facilitate efficient, low-cost transactions for merchants and service providers in the African diaspora and beyond.
1. Market Positioning & Value Proposition
Target Audience
Greep Pay is designed for:
Small and Medium-Sized Businesses (SMBs) – Hospitality businesses (hotels, guesthouses), gyms, local retailers (grocery stores, restaurants, beauty salons, food vendors).
Freelancers & Service Providers – Hair stylists, tutors, tailors, taxi drivers, electricians, event planners, and other professionals handling international transactions.
African Diaspora Business Hubs – Initial launch in Lefkosa (Cyprus), London (UK), and areas with high concentrations of businesses serving Africans in diaspora
Key Regions:
2. Pre-Launch (0-3 Months) – Building Merchant Adoption
We run Greep It, a logistics business serving local vendors who cater to Africans in the diaspora. These vendors already rely on us for logistics and currency exchange, giving Greep Pay a strong, built-in network of SMBs. Over 100 merchants are on the waitlist, with 42% planning to use the platform and 88.3% ready to be beta testers. This trust and familiarity will drive rapid adoption from day one.
To accelerate adoption, Greep Pay will offer:
✅ 0% transaction fees for the first month for beta testers.
✅ Priority onboarding & technical support to ensure a seamless transition.
✅ Marketing Exposure – Featuring early adopters on Greep Pay’s platforms to attract more customers to their businesses.
Leverage WhatsApp Merchant Network
To grow our user base, Greep Pay will tap into our WhatsApp Merchant Network, which includes 5000+ Africans in the diaspora and 100+ active vendors. We'll run weekly educational sessions, live demos, and provide direct support to drive engagement.
Referral Program and Incentives
We'll also launch a Referral Program, rewarding existing merchants with reduced transaction fees or service credits for successfully onboarding new businesses.
3. Official Launch (3-6 Months) – Market Entry & Expansion
City-by-City Merchant Expansion Strategy
Phase 1: Cyprus → Phase 2: London → Phase 3: Other Regions
We will conduct in-person outreaches, where we will reach out to our target audience and pitch Greep Pay to them, with the aim of onboarding their businesses. The Greep Team has already started this, and we have recorded over 10 businesses with strong testimonials of benefiting from Greep Pay. They include:
- Restaurants and grocery stores serving African customers.
- Service-based professionals (beauticians, tutors, logistics providers).
- SMBs that already engage in cross-border transactions.
In-Person Merchant Training Sessions – We will conduct workshops in co-working spaces and business hubs to demonstrate Greep Pay’s ease of use.
Diaspora Business Events & Sponsorships – Featuring Greep Pay at African business expos and networking events.
Greep Pay Verified Merchant Program – Exclusive listing of participating businesses on Greep Pay’s platform, driving visibility.
Virtual Merchant Onboarding & Training Sessions – Provide easy-to-follow virtual onboarding and interactive training sessions to help merchants get started with Greep Pay, ensuring they understand the platform’s features and benefits.
Diaspora Business Webinars & Sponsorships – Promote Greep Pay through virtual African business expos, online forums, and networking events, targeting the diaspora community and fostering business connections.
Greep Pay Verified Merchant Program – List participating businesses in an exclusive online directory on the Greep Pay platform, boosting their visibility and credibility among users.
Social Media & Digital Marketing Strategy
Content Marketing:
Video Testimonials: Real businesses showcasing how Greep Pay simplifies cross-border payments.
Industry Comparisons: Educating merchants on the benefits of Greep Pay vs. traditional PoS systems.
Step-by-Step How-To Guides: Making onboarding as seamless as possible.
Email & WhatsApp Drip Campaigns:
Weekly merchant success stories and product updates.
Direct merchant outreach with easy onboarding materials.
Performance-Driven Expansion
Merchant Success Metrics: Track adoption rates, transaction volumes, and customer feedback to refine offerings.
Expansion into key regions such as Turkey, and other areas heavily dominated by Africans in diaspora – Using the same structured merchant acquisition strategy
- Proven Real demand: 100+ merchants waiting, strong intent, and over 8 video testimonials from merchants.
- Proven credibility: SCF already backed us with $10,000 XLM in Kickstart Camp.
- Scaling potential: Key partnerships secured with Yellow Card, Dojah and Shenzhen Tongliang to enable rapid adoption
- Built-in merchant adoption pipeline via Greep Market: Greep Pay integrates with Greep Market, which generates over $8,000 by serving the African diaspora with authentic products. This integration enables seamless transactions in native currencies, validating African consumers' purchasing power and the need for efficient cross-border payment solutions. It also provides Greep Pay with real transaction data, acting as a live testbed for adoption and optimization
- Projected 10 million+ in Transaction Volume: Based on merchant waitlist data, survey responses, and existing transaction flows within Greep Market, Greep IT and our partner networks, we estimate 10 million+ transactions in our first year of operation once fully launched.
- Execution-ready: We have a product prototype, merchant commitments, and a clear roadmap.
With SCF Build Award funding, we will launch our MVP, onboard early adopters, and take Greep Pay from concept to reality.
This link explains in more details and show concrete proof/Evidence of our Traction: Greep Pay – Traction Evidence for SCF Build Award Consideration
**Brief Description:
**The MVP will consist of the core functionalities required for merchants to accept payments and for users to make transactions in their local currency. This includes:
Development of the merchant soft POS (Android and iOS) to accept payments.
Backend system for merchant account management, payment processing, and withdrawals.
Development of the user app to scan merchant QR codes and complete transactions.
Integration with Stellar anchors like Yellow Card infrastructure for on-ramp services (African currencies).
Integration of off-ramp services using Yellow Card (for African businesses), MyKobo for EUR and Circle for USD.
Integration with Stellar blockchain to support business and user accounts.
Implementation of KYC/AML compliance through a third-party verification platform.
Functional implementation of Greep Reward Token distribution for gamification and incentives.
How to Measure Completion:
A working version of the merchant POS that successfully accepts payments and processes withdrawals.
A functional user app that allows transactions via QR code scanning and local currency payments.
Successful integration with Yellow Card for on-ramp functionality and MyKobo and Circle for EUR and USD respectively.
Stellar blockchain integration enables account creation and transactions.
Internal testing of KYC/AML compliance features.
Verified distribution of Greep Reward Tokens within the platform.
**Estimated Date of Completion:
**6 weeks after funding starts Budget
**Budget:
**$40,000 in XLM
**Brief Description:
**The testnet phase will focus on performance testing, security compliance, and refining the user experience before moving to mainnet. This will include:
Deployment of all MVP features onto the Stellar testnet.
Integrate and test merchant POS software on the Android POS hardware.
Extensive testing of payment processing, KYC/AML verification, and merchant POS features.
User testing to gather feedback and refine UI/UX.
Security audits and infrastructure optimizations.
Testing the Greep Reward Token distribution system.
Setup of a Horizon instance or integration with third-party ecosystem providers for Horizon.
How to Measure Completion:
Successful deployment of the platform onto the Stellar testnet.
Verified successful transactions in test environments.
Security audit reports confirm compliance.
Feedback-driven UI/UX improvements implemented.
**Estimated Date of Completion:
**8 weeks after submission rewarded Budget
**Budget:
**$10,000 in XLM
Brief Description:
The final milestone will involve the launch of GreepPay on the Stellar mainnet with all core functionalities fully operational. This will include:
Full deployment of the user and merchant apps.
Go-live of the on-ramp system for African currencies (via Yellow Card)
Implementation of merchant settlements in stablecoins (USDC) or fiat via Yellow Card (For African business) , Circle for USD and MyKobo for EUR.
Implementation of Greep Reward Token incentive program.
How to Measure Completion:
Successful mainnet transactions between users and merchants.
Active merchant adoption and user engagement.
Successful withdrawal of funds by merchants in either fiat or stablecoins.
Monitoring of Greep Reward Token incentives and engagement levels.
Estimated Date of Completion:
12 weeks after submission rewarded Budget
Budget:
$20,000 in XLM
Jerry Godwin Nwachukwu – CEO
Skills: Product Development, Business Strategy, Team Leadership, Data-Driven Decision Making
Expertise: Proven experience in scaling tech platforms like Greep Fleets Greep Market, and Greep delivery, with a focus on product-market fit and growth.
Raymond Akinola – CTO
Skills: Blockchain Development, System Architecture, Fintech Integration, Decentralized Finance
Expertise: Skilled in building secure, scalable blockchain solutions for fintech platforms like Greep Pay, with a focus on DeFi and seamless integration.
Abasifreke David – Director of Sales / Lead Researcher
Skills: Market Research, User Acquisition, Product Testing
Expertise: Specialized in user acquisition and market validation, leading research efforts for Greep Pay and ensuring product traction.
Gosioha Miracle – Growth Strategist
Skills: Digital Marketing, Growth Hacking, Content Strategy, Conversion Optimization
Expertise: Driving growth for Greep Pay, and Stranerd through targeted digital marketing and user engagement strategies.
Gosioha Divine – Technical Writer
Skills: Technical Documentation, Proposal Writing, Complex Concept Simplification
Expertise: Exceptional ability to communicate complex tech in clear terms, with successful technical writing for Greep Pay, Stranerd and investor documentation.
Praise Afolabi – Content Writer
Skills: Content Creation, SEO, Social Media Management, Brand Storytelling
Expertise: Builds Greep Pay’s online presence and brand voice, optimizing social media and content to drive engagement and user acquisition.
Josiah Okpaleke – Product Designer (UI/UX)
Skills: UI/UX Design, User Research, Prototyping, Web Design
Expertise: Experienced in crafting intuitive user interfaces, Josiah has designed for nearly 50 projects, including Greep Pay’s website, focusing on user-centric and visually engaging designs

