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Supporting developers, startups, and full-fledged companies building on Stellar and Soroban
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By Venalabs
Gamified map-based learning & SaaS tools that help Stellar users and builders onboard, educate, and engage their communities.
StellarMap Academy is an interactive and gamified onboarding map designed to help new users discover and explore the Stellar ecosystem. It offers a step-by-step journey where learners:
Follow short, engaging tutorials directly embedded in a map-based interface
Create and connect Stellar wallets (e.g., Freighter, Albedo)
Complete real on-chain actions such as sending a transaction, claiming tokens, or interacting with Stellar dApps
Verify their actions and receive Proof-of-Learning NFTs minted on Stellar
This Academy is built and managed by the VenaLabs team, and serves as the flagship experience to onboard users into Stellar.
The StellarMap Editor is a SaaS product that empowers any Stellar-based project to build its own gamified onboarding experience.
With this tool, projects can:
Design custom onboarding maps using a drag-and-drop editor
Guide users through quests and explain their dApp functionalities clearly
Require real on-chain interactions (e.g. swap, stake, mint) or off-chain actions
Automatically verify completions and issue Proof-of-Learning NFTs
Embed their academy directly into their own website via SDK or iframe
Most Stellar projects struggle to explain what they build. Beginners often don’t know how to interact with the ecosystem. The StellarMap Editor solves this by giving teams a ready-to-use tool to educate, onboard, and retain users through engaging, trackable journeys.
Yes
$86.0K
Our success will be measured through a combination of quantitative metrics (user onboarding, quest completions, NFTs minted) and qualitative impact (user understanding of Stellar, increased network participation, project adoption).
Target Output:
5,000+ new users onboarded within the first 3 months of mainnet launch
3,000+ NFTs minted as proof-of-learning
Expected Impact:
Simplifies access to Stellar for non-technical users by making the onboarding process visual, gamified, and educational
Empowers users to become familiar with Stellar wallets, assets, and network mechanics in a real, hands-on way
Converts passive interest into actual on-chain participation
Target Output:
50% of new users joining via referrals from the leaderboard system
XP and achievement system integrated into at least 2 partner communities
Expected Impact:
Builds a grassroots, community-led growth engine
Creates a self-sustaining loop of user acquisition and retention
Expected Impact:
StellarMap Academy lowers the entry barrier for newcomers to Web3, especially in underbanked or non-technical regions
Helps shift learning from passive consumption (blog posts, docs) to active, verified learning on-chain
Bridges the gap between Stellar technology and real user adoption by delivering education through experience
Quest logic, contract templates, and leaderboard system will be reusable for future Stellar ecosystem partners
The XP/reputation system will evolve into a decentralized learning proof layer, usable by projects for user segmentation, gating, or access rights
Continued roadmap includes integrations with DeFi protocols, NFTs, and asset discovery tools on Stellar
Following the SCF submission and completion of the StellarMap Academy MVP, our go-to-market strategy is designed to maximize adoption, visibility, and community participation. Our approach combines product-driven growth, strategic partnerships, media outreach, and gamified viral mechanics to ensure strong traction from day one.
We are preparing a coordinated launch campaign starting June 2025, aligned with the completion of our MVP and the fundraising activities of VenaLabs. This timeline allows us to:
Launch with a polished and tested product
Coordinate outreach across multiple influencers and communities
Maximize visibility before summer events and blockchain ecosystem activities
The launch will follow a multi-phase rollout:
Soft launch with early community testers
Beta access for ambassadors and early adopters
Public mainnet release with press, social media and partnership content
To drive awareness and trust, we are currently raising equity funds from top-tier Web3 influencers and educators in the French-speaking and international ecosystem, including:
Hasheur (YouTuber, investor, founder of Meria)
Cryptopicsou (educator and technical explainer on blockchain)
Cryptoast (leading crypto media in France)
These figures will act not only as investors, but also as distribution multipliers. Through their YouTube channels, newsletters, and X (Twitter) accounts, they will create tailored content that highlights:
The benefits of learning through StellarMap Academy
The ability to earn XP and NFTs through an accessible quest system
The larger vision of VenaLabs as a gamified on-chain learning infrastructure
We plan to support these campaigns with a well-produced explainer video, shared across channels.
We already have signed partnerships with XRPL and iExec, for whom we are developing similar onboarding and mapping solutions. These relationships validate our model and allow us to:
Cross-promote to their user bases
Reuse or adapt quest models that are proven to drive adoption
Build brand credibility within the broader Web3 developer ecosystem
We will use the credibility of these early clients to attract new Stellar-based projects and dApps who may later create and integrate they map with our API (planned post-grant).
The core of our growth engine will be gamification and community activation. Users completing onboarding will be encouraged to:
Refer new users using personalized invite links
Climb a public leaderboard showing XP, referrals and completed quests
Earn special badges and NFTs for top performance
This model rewards community participation and allows us to:
Grow organically through peer-to-peer sharing
Foster user retention via competition and progression
Build early momentum for integration into partner dApps
Users will be able to gain XP not only through learning, but by contributing to the community, validating quests, suggesting improvements, and reporting bugs further reinforcing engagement.
Our campaigns will be launched across the following channels:
YouTube: Education-focused videos produced in collaboration with Hasheur and Cryptopicsou
Twitter/X: Daily threads, campaign announcements, user testimonials
Discord/Telegram: Community-driven feedback loop and challenge system
Launch Platforms: Inclusion in Stellar and SCF official channels, StellarX, and community tools
We will publish content in English and French, to reach both global and francophone audiences.
We will evaluate the success of our go-to-market strategy based on:
User growth: 10,000+ verified users onboarded within 3 months of launch
Referral activity: 50% of new users coming through invite links
NFTs minted: 3,000+ proof-of-learning NFTs issued
Influencer engagement: Reach of >1 million impressions across YouTube + X from partners
Beyond launch, StellarMap Academy will continue to grow as an entry point to the Stellar ecosystem. As new projects emerge, we aim to become:
A go-to platform for user onboarding
A learning layer for ecosystem education
A gateway to build reputation, XP, and trust via on-chain verification
By combining interactive UX, gamification, and smart contract-based validation, we create a sustainable tool for education and engagement within Stellar.
Estimated Completion: August 30, 2025
Budget: $45,000
Description:
Development of a frontend interface (React) with an interactive map that visually guides users through educational steps. Users connect their Stellar wallet (Freighter or Albedo) to begin the quest flow.
How to measure completion:
Map presenting the ecosystem is available on VenaLabs official website
There is at least one module where Wallet connection is needed and verified
Estimated date of completion: July 14
Budget: $17 000
Description:
Development of a backend system that defines and tracks quests. Integration with the Horizon API will allow verification of user actions on the Stellar blockchain (e.g., transaction sent, trustline added, token received).
How to measure completion:
There is at least one module on the Stellar map that require user action on chain to be validated
Validation of action is working, transaction hash is provided and course progress is updated
Estimated date of completion: August 7
Budget: $15 000
Description:
Development of API to be able to created maps, Web3 checkers and actions to be performed.
Development of SDK/Iframe to display the map on any Stellar based project.
How to measure completion:
There is a public API documentation
SDK is available on our Github
A dashboard page to get API keys is available
API can be called and result is correctly displayed using SDK
Estimated date of completion: August 30
Budget: $13 000
Estimated Completion: October 1, 2025
Budget: $22 000 (SCF audit and infra credits apply)
Description:
Comprehensive testing of the full user flow from wallet connection to quest completion and on-chain logging via Soroban smart contracts.
How to measure completion:
All onboarding steps can be completed
Actions are detected via Horizon
Estimated date of completion: September 17
Budget: $15 000
Description:
Development of a Soroban smart contract that mints a personalized NFT when a user completes all required quests.
How to measure completion:
Contract deployed and functional on testnet
NFT mint triggered only upon valid completion
NFTs are accessible via supported Stellar wallets or explorers
Soroban contract logs quest completions without errors
Estimated date of completion: October 1
Budget: $7 000
Estimated Completion: Novembre 30, 2025
Budget: $19 000
Description:
Deployment of the full platform on the Stellar mainnet. The live system will support real user onboarding, wallet connection, and on-chain quest validation.
How to measure completion:
All steps of the Stellar map can be completed and actions are performed on mainnet.
At least 50 real users can complete the map
Estimated date of completion: October 27
Budget: $8 000
Description:
Deployment of the NFT smart contract on mainnet, allowing users to receive a digital certificate (proof of learning) for completing the full journey.
How to measure completion:
Users successfully mint NFTs after completing all required quests
NFTs are visible on Stellar blockchain explorers
All minting activity logged and accessible
Estimated date of completion: November 17
Budget: $4 000
Description:
Verify all API endpoints and check if created step can be completed on Mainnet
How to measure completion:
Estimated date of completion: November 30
Budget: $7 000
Marvin Scaringella (Co-Founder & CEO)
9 years in crypto, started with Bitcoin mining. I was in salvador to help implement Bitcoin
Former President of Kryptosphere, the largest student blockchain association in France
Founder of KryptoTour, an educational blockchain event
Ex-CRO and Partner at Deskoin, a leading French crypto broker, where the platform grew from €1M to €100M in volume
Private investor in various SAFT tokens
Benoît Umé (Co-Founder & CTO)
Ex-Lead Developer at Deskoin with expertise in full-stack development and gamification
Developed multiple mini-games and Web3 applications
Gwen Le Cardinal (Airdrop Analyst)
Specialist in airdrop campaigns
Former member of Kryptosphere, actively involved in community growth and airdrop comunity
Nila (Marketing Lead) - Location: India
Skilled in community engagement, content creation, and user acquisition
Worked with StarkNet to build a strong Web3 community in India
Experienced in cross-border marketing strategies to drive global adoption
Vena dev
Marvin Scaringella
Benoit Umé
By Venalabs
StellarMap Academy - Discover Ecosystem